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CİMER's Digital Transformation Strategy: Building Citizen Trust

724FinanceAylin Güneş
CİMER's Digital Transformation Strategy: Building Citizen Trust

The Presidential Communication Center (CİMER) serves as one of the primary addresses for Turks to resolve issues both domestically and internationally. This strategic position is further strengthening CİMER's digital transformation efforts. The center is integrating innovative technologies to provide citizens with faster and more effective service.

  • CİMER's digital service count increased by 45% in 2023.

  • Mobile app usage rose to 60%.

  • Call center wait times decreased by 30%. These developments are seen as a significant step in building citizen trust.
  • CİMER's success demonstrates that digital transformation is not just about technology, but also about financial and human resource management. This model could serve as a reference for other public institutions.
    Aylin Güneş

    Financial Analyst: Aylin Güneş

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