Capital Route is Shifting in Real Estate: Massive Transition from Gold to Housing Sector

Geopolitical shifts in global supply chains and Turkey's strategic positioning are triggering a new wave of investment in construction materials and the real estate sector. At the summit held in Trabzon to keep a finger on the pulse of regional markets, shifts in global trade routes, local development incentives, and the macroeconomic dimensions of energy efficiency in buildings were discussed.

Easing of Global Sanctions and Turkey's Vision as a Regional Logistics Hub

At the meeting led by Nippon Paint - Betek, the effects of the new era in US-Iran relations on regional trade were among the most important agenda items. Stating that balances are being re-established in the global arena, the company management predicts that normalisation steps in border neighbours will bring great opportunities for Turkey.

■With the easing of embargoes and lifting of sanctions, Turkey will rise to the position of the largest commercial partner and main supplier in the region.

■Government incentives, tax advantages for transit trade, and financial subsidies will transform Turkey into a complete logistics hub for global capital.

■In line with this vision, Nippon Paint - Betek doubled the capacity of its fully automated water-based paint facility in Gebze, and is evaluating investment opportunities for local production in the Black Sea region, following Diyarbakır.

Strong Capital Transition from Safe-Haven Assets to the Real Estate Sector

Stating that historical economic cycles show that assets under the mattress flow into the real estate sector when they reach saturation, Hasan Gökhan Güner noted that Central Bank data also confirms that the majority of household savings are held in these areas.

■With the upcoming periodic mobility, a very strong capital transition from gold to real estate is expected.

■Trabzon will be one of the regional epicenters of this revival with its urban development steps, modernization projects, and alternative tourism investments.

■Comprehensive renovation projects carried out in iconic structures such as Zorlu Grand Hotel Trabzon set a new standard in commercial real estate valuation and sustainability performance.

National Insulation Mobilization Against the Current Account Deficit: TS 825 Standards in Force

Thermal insulation plays a vital role in reducing energy imports, which are the largest source of Turkey's current account deficit. The fact that %70 of Turkey's current building stock is still uninsulated is being addressed with the updated TS 825 "Thermal Insulation Rules in Buildings" standard.

■With the new regulation, thermal insulation board thickness standards have been increased in all provinces in compliance with the European Union.

■In the 3rd-degree temperate regions such as Trabzon, Ordu, Giresun, and Rize, the insulation thickness obligation, which was previously 5 cm, has been increased to 8 cm.

■In colder provinces in the 5th region, such as Gümüşhane and Bayburt, this limit was raised from 8 cm to 13 cm.

■Correctly applied insulation systems provide up to %60 energy savings in buildings, directly increasing property value by minimizing cooling costs in summer and heating costs in winter.

Analyzing as Real Estate Development, Investment, and Valuation Specialist Murat Yıldız; the prediction that household savings reaching saturation in gold and deposit interest rates will flow into real estate in the medium term will completely change the dynamics of the sector. In particular, the thickness increases in TS 825 standards are not just an environmental policy, but a financial leverage that directly increases real estate valuation by reducing the operational costs of buildings. In cities developing with a focus on logistics and tourism like Trabzon, energy-efficient green buildings and modern urban transformation projects will offer investors a premium potential far above traditional instruments. In the coming period, the route of capital will accelerate towards sustainable housing projects with low operating costs and strong insulation.